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Squish — shrink and convert media on your Mac, simply.

A native macOS media compressor and converter, built to make big files small without a wall of settings. Listed on the App Store as Squish Video.

Role

Design & development

Platform

macOS

Stack

SwiftUI, AVFoundation

Status
On the App Store

The problem / idea

Compressing a video should not need a command line or a bloated editor. Squish does one job: take a large media file, make it smaller or change its format, and get out of the way.

My role

Solo design and development, from concept through to App Store release.

Design & development work

What went into it:

  • Native macOS app built with SwiftUI
  • Media compression and format conversion
  • One-time premium unlock — no subscription
  • Launched through three App Store review rounds
  • Post-launch developer panel for diagnosing issues
  • Icon refreshed for macOS Tahoe

Technology

SwiftUIAVFoundationStoreKit 2macOS

Outcome & current status

Live on the Mac App Store. The premium unlock is a deliberate one-off purchase, priced as a small passive-income side project rather than a big earner.

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